Market commentator and finance coach Coach JV has asserted that XRP is attracting growing interest from large-scale investors, positioning the asset as a notable contender heading into 2026. In a recent video analysis, he argued that shifts in media coverage and capital flows suggest XRP is no longer being driven primarily by retail speculation, but is increasingly drawing attention from institutional participants. Coach JV pointed to recent discussions on mainstream financial television as an early indicator of this change. According to him, coverage on major networks typically follows sustained activity from professional investors rather than short-term enthusiasm from individual traders. He referenced the rapid spread of a social media post he shared highlighting such coverage, explaining that its reception reflected a broader sense among investors that XRP’s market standing is evolving. In his view, once large financial media outlets dedicate airtime to a specific digital asset, it often signals that established investors are already involved. He cited a segment from CNBC’s Power Lunch as an example, describing it as evidence that XRP is now being discussed within institutional investment circles rather than niche crypto communities. XRP The Big Money is Coming in… pic.twitter.com/sY4FypHclJ — Coach, JV (@Coachjv_) January 7, 2026 CNBC Segment Highlights XRP’s Market Performance During the Power Lunch broadcast, host Dominic Chu described XRP as one of the strongest cryptocurrency trades for the year. He noted that the asset had delivered returns exceeding those of Bitcoin and Ether over the same period, rising more than 20% early in the year and climbing into the top tier of digital assets by market capitalization. Chu introduced CNBC reporter Mackenzie Sigalos to provide further context on what was driving demand. Sigalos explained that during the market downturn in the fourth quarter of 2025, a notable share of capital flowed into XRP-focused exchange-traded products. She contrasted this with Bitcoin and Ether ETFs, where fund flows often move in tandem with short-term price changes. According to Sigalos, investors viewed XRP as a less saturated position with stronger potential for percentage gains. Many entered positions during the market dip, anticipating a rebound that could outperform larger, more established cryptocurrencies. She added that those expectations were reinforced during the first trading sessions of January, when XRP posted solid gains. We are on X, follow us to connect with us :- @TimesTabloid1 — TimesTabloid (@TimesTabloid1) June 15, 2025 When the discussion turned toward underlying fundamentals, the program raised questions about XRP’s practical role compared to Bitcoin and Ethereum. Although Coach JV did not play the entire exchange, he summarized the focus on XRP’s use in cross-border payments, which he described as a central factor behind continued institutional interest. Institutional Progress Versus Retail Sentiment Coach JV also referenced another CNBC appearance featuring Coinbase executive John D’Agostino. In that interview, D’Agostino addressed the disconnect between retail investor sentiment and institutional activity. He observed that while many individual investors have remained cautious, regulatory progress and institutional adoption have continued steadily in the background. D’Agostino suggested that this imbalance has been a source of frustration for professionals working within the industry, as advancements often go unnoticed during periods of negative market sentiment. Coach JV echoed this point, emphasizing that cryptocurrency markets are increasingly shaped by institutional strategies rather than retail-driven narratives. Coach JV’s Investment Perspective Concluding his commentary, Coach JV urged investors to prioritize discipline over emotional reactions. He cautioned against following influencer-led trends that often resurface during market rallies, arguing that such behavior rarely leads to sustainable outcomes. Instead, he advocated for an approach grounded in long-term value assessment. He explained that his strategy draws inspiration from traditional value investing principles, encouraging market participants to evaluate technology strength, adoption potential, and pricing discipline. Applying this framework to digital assets, he stated, favors projects with durable use cases rather than speculative appeal. Coach JV disclosed that XRP represents his largest personal holding, noting that he continued building his position during periods of broader market selling. According to him, that decision has had a meaningful impact on his household’s financial standing, reinforcing his conviction in the asset’s long-term prospects. Disclaimer : This content is meant to inform and should not be considered financial advice. The views expressed in this article may include the author’s personal opinions and do not represent Times Tabloid’s opinion. Readers are urged to do in-depth research before making any investment decisions. Any action taken by the reader is strictly at their own risk. Times Tabloid is not responsible for any financial losses. Follow us on Twitter , Facebook , Telegram , and Google News The post Finance Expert To XRP Holders: The Big Money Is Coming In appeared first on Times Tabloid .
